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Jane Bin
Jane is in charge of digital activities for global brands. Contact with me
Mark Smith
He has gained a unique HR experience during his career Contact with me
John Doe
John has over 15 years of experience in marketing. Contact with me
Mag Young
Mag leads creative team and is in charge of Video department. Contact with me
GMC
Although the primary KPI for this experimental campaign was increased site visits, the team tracked additional metrics. Across the board the results were impressive and, in some cases, surprising. Based on customer-initiated engagement with GMC’s shopping tools, we learned that many visitors were lower in the purchasing funnel than originally assumed, and were influenced by …